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Reflections on 2025 and Why I’m Optimistic About Construction Marketing in 2026
Financially, 2025 was a good year. But bloody hell, I'm knackered. That's the thing about running your own consultancy - you can have your best year on paper and still feel like you're doing everything and not doing enough. Another year in business, which I'm grateful...
Setting a Construction Marketing Budget That Actually Drives Growth
Most UK construction firms operate without a clear marketing budget, relying on word-of-mouth and referrals. But in today’s competitive market, that approach is risky. This guide shows how to set a construction marketing budget that drives consistent growth, reduces feast-or-famine cycles, and builds sustainable pipelines.
Finish 2025 Strong: How These 4 Pivotal Last Months Can Transform Your Construction Marketing
Don’t write off 2025 yet. You still have four crucial months to transform your construction marketing position and enter 2026 with unstoppable momentum. Here’s your strategic roadmap to finish strong and build the relationships that will influence next year’s procurement decisions.
The Real Cost of Not Marketing: The Construction Edition
Most construction businesses are struggling because no one knows they exist. In this post, we explore what marketing silence is costing you: from missed tenders and slow growth, to being invisible to your ideal clients. Discover why a strategic, visible presence isn’t a luxury but a necessity.
Supporting mental health in your workforce – ask yourself are you really doing enough?
Photo by Luis Villasmil on Unsplash £45billion a year!!!! That’s how much poor mental health is costing employers according to a report last year by Deloitte. So surely it should feel refreshing to see Mental Health Awareness Week being embraced by so many...
Five reasons why your business needs a marketing consultant
Whether you are trying to grow your business or prepare it for the post pandemic future your marketing and share of voice are more crucial than ever. Working with a marketing consultant can transform your strategy and help your business talk to customers and prospects...
Hello. I’m Eimear and I am here to help.
Hi, I’m Eimear and I run Strong Marketing and Communications based in South Manchester. I provide marketing help for small to medium sized businesses particularly in the construction and finance sectors. Before my 40th birthday in 2018 I was burnt out after working...






